Assessing conditions for inter-firm collaboration as a revenue strategy for politically pressured news media

Cook, Clare Elizabeth orcid iconORCID: 0000-0001-5063-6013 (2021) Assessing conditions for inter-firm collaboration as a revenue strategy for politically pressured news media. Journal of Media Business Studies .

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Official URL: https://doi.org/10.1080/16522354.2021.2002106

Abstract

The struggle to find resilient journalism revenue models is nowhere starker than for exiled or politically pressured news media operating in fragile markets. One route forward is to explore inter-firm collaborations as a modus operandi to achieve more
financial resilience through a collaborative approach amongst themselves. This article presents findings from a multi-stakeholder atelier that assessed operational revenue conditions for such media. It presents a co-created definition of collaborative revenue
capture, then addresses the conditions and forms for collaborative structures. It conceptualises opportunities in four areas: technology, revenue-based systems, coordinating actions and journalism production. The article adds new knowledge by
assessing collaborations as a revenue strategy within the under-researched media development area through a participatory mode of inquiry.


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