Willcocks, Stephen George (2012) The entrepreneurial role in primary care dentistry. British Dental Journal, 212 (5). pp. 213-217. ISSN 0007-0610
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Official URL: http://dx.doi.org/10.1038/sj.bdj.2012.177
This paper explores the entrepreneurial role of dentists in primary care dentistry. It reviews the changing context of dentistry, not least the reforms being introduced by the health and social care bill. It suggests that this new context will reinforce the need to consider the business side of dental practice, in particular, the importance of quality, creativity and innovation, alongside the importance of meeting the needs of patients. An entrepreneurial approach will be required in order to sustain dental practice in an increasingly competitive environment.
|Uncontrolled Keywords (separate with ;):||Dental business ; Primary dental care|
|Subjects:||H Social Sciences > HF Commerce|
R Medicine > RK Dentistry
|Schools:||College of Business, Law & Applied Social Studies > School of Management|
|Deposited By:||Carmit Erez|
|Deposited On:||24 Jul 2012 07:53|
|Last Modified:||12 Aug 2015 14:04|
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