Items where Author is "Crowther, Philip"
Number of items: 2.
Donlan, Leah and Crowther, Philip
Leveraging sponsorship to achieve consumer relationship objectives through the creation of ‘marketing spaces’: An exploratory study.
Journal of Marketing Communications
Crowther, Philip and Donlan, Leah
Value-creation space: The role of events in a service-dominant marketing paradigm.
Journal of Marketing Management, 27