Haider, Raiyan, Megha, Wahida Ahmed, Juba, Jafia Tasnim, Alamgir, Aroa and Ahmad, Labib (2025) The conversational revolution in health promotion: Investigating chatbot impact on healthcare marketing, patient engagement, and service reach. International Journal of Science and Research Archive, 15 (3). pp. 1585-1592. ISSN 2582-8185
Haider, Raiyan, Bari, Md Farhan Abrar Ibne, Shaif, Md. Farhan Israk and Rahman, Mushfiqur (2025) Engineering hyper-personalization: Software challenges and brand performance in AI-driven digital marketing management: An empirical study. International Journal of Science and Research Archive, 15 (2). pp. 1122-1141.
Haider, Raiyan, Bari, Md Farhan Abrar Ibne, Shaif, Md. Farhan Israk, Rahman, Mushfiqur, Ohi, Md. Nahid Hossain and Rahman, Kazi Md Mashrur (2025) Quantifying the Impact: Leveraging AI-Powered Sentiment Analysis for Strategic Digital Marketing and Enhanced Brand Reputation Management. International Journal of Science and Research Archive, 15 (2). pp. 1103-1121.