Items where Author is "Shi, Rong"

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Article

Shen, Wangbing, Gu, Haixia, Ball, Linden orcid iconORCID: 0000-0002-5099-0124, Yuan, Yuan, Yu, Cheng, Shi, Rong and Huang, Taozhen (2020) The impact of advertising creativity, warning-based appeals and green dispositions on the attentional effectiveness of environmental advertisements. Journal of Cleaner Production, 271 . p. 122618. ISSN 0959-6526

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