Services growth options for B2B product-centric businesses

Raddats, Chris Owen and Easingwood, Chris (2010) Services growth options for B2B product-centric businesses. Industrial Marketing Management, 39 (8). p. 1334. ISSN 0019-8501

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Official URL: http://dx.doi.org/10.1016/j.indmarman.2010.03.002



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