MWQoE: A user-centered context-aware model for evaluating the Mobile Web Quality of Experience

Abstract

This article presents a human-system interaction modelling approach for quantifying Web Quality of Experience (Web QoE) for mobile devices. It builds on current QoE and Web QoE research, and by fusing together data that is available on modern mobile devices, constructs a novel Mobile Web QoE (MWQoE) model that is user-centered and context-aware. The MWQoE model uses Bayesian Networks and works under uncertainty, while the MWQoE metric uses Utility Theory and delivers a quantified characterization of MWQoE on a single scale in specific scenarios. The importance of MWQoE lies in the fact that online content and service providers need insights into their users in order to understand how the experience in using their products is perceived.