Gaining exposure on perceptions of sunscreen: a national survey of patients with melanoma

Abstract

The incidence of melanoma is increasing. We ascertained perceptions regarding sunscreen and factors influencing choice in patients with melanoma. A survey was distributed to all members of a support group for people with melanoma. In total, 571 responses were received across 6 weeks. Most respondents (n=452/571; 79.2%) indicated that they knew how much sunscreen to apply; the most popular frequency of application was once daily (n=180/571; 31.5%). The most popular cosmetic benefit respondents indicated was reduced redness on sun-exposed areas of the skin (n=418/571; 73.2%). Most respondents (n=552/571; 96.7%) agreed that more education is needed regarding the importance of wearing sunscreen. The three most popular factors influencing sunscreen choice were a sun protection factor (SPF)>50 (n=299/571; 52.4%), dermatologist recommendation (n=267/571; 46.8%) and price (n=262/571; 45.9). Sustainable packaging (n=45/571; 7.9%) and ethical sourcing of ingredients (n=65/571; 11.4%) were not ranked highly. Given that 42.0% (n=240/571) only applied sunscreen on sunny days, an education campaign is required. Industry should consider public education regarding sustainability. A further study ascertaining the views and perceptions of sunscreen in a cohort of people without melanoma is strongly encouraged.