Equipping the Entrepreneurial Journalist: An Exercise in Creative Enterprise

Nel, Francois P. orcid iconORCID: 0000-0003-4378-9171 and Hunter, Anna Clare orcid iconORCID: 0000-0003-4202-920X (2011) Equipping the Entrepreneurial Journalist: An Exercise in Creative Enterprise. Journalism and Mass Communication Educator, 66 (1). pp. 9-24. ISSN 1077-6958

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Official URL: http://dx.doi.org/10.1177/107769581106600102


The need for journalism curriculum reform is widely acknowledged in the United Kingdom, yet the wheels of the academy turn slowly. How are its journalism educators to resolve this dichotomy and meaningfully prepare their students for the realities of a fast-changing profession? This essay critically reviews an intervention designed to complement and inform the process of curriculum development, while equipping journalism students with the additional skills and attributes that they will need in order to break into an industry that is, by all accounts, changing its shape and shifting its expectations of its workforce.

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