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CUSTOMER RELATIONSHIP MANAGEMENT IN A HIGHER EDUCATION CONTEXT

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Holifield, Philip (2013) CUSTOMER RELATIONSHIP MANAGEMENT IN A HIGHER EDUCATION CONTEXT. In: INTED2013 Proceedings: 7th International Technology, Education and Development Conference. International Academy of Technology, Education and Development (IATED), Valencia, Spain, pp. 2197-2203. ISBN 978-84-616-2661-8

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Official URL: http://library.iated.org/view/HOLIFIELD2013CUS



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