Christofi, Michael, Kvasova, Olga and Hadjielias, Elias (2024) COVID-19 pandemic: advancing international marketing theory and guiding practice. International Marketing Review, 41 (7). pp. 140-162. ISSN 0265-1335
Christou, Prokopis, Hadjielias, Elias, Simillidou, Aspasia and Kvasova, Olga (2023) The use of intelligent automation as a form of digital transformation in tourism: Towards a hybrid experiential offering. Journal of Business Research, 155 . p. 113415. ISSN 0148-2963
Farmaki, Anna, Pappas, Nikolas, Kvasova, Olga and Stergiou, Dimitrios P. (2022) Hotel CSR and job satisfaction: A chaordic perspective. Tourism Management, 91 (104526). ISSN 0261-5177
Makrides, Anna, Kvasova, Olga, Thrassou, Alkis, Hadjielias, Elias and Ferraris, Alberto (2021) Consumer cosmopolitanism in international marketing research: a systematic review and future research agenda. International Marketing Review . ISSN 0265-1335
Leonidou, Leonidas, Kvasova, Olga, Christodoulides, Paul and Tokar, Sergii (2019) Personality traits, consumer animosity, and foreign product avoidance: The moderating role of individual cultural characteristics. Journal of International Marketing . ISSN 1069-031X
Seduikyte, Lina, Grazuleviciute-Vileniske, Indre, Kvasova, Olga and Strasinskaite, Erika (2018) Knowledge transfer in sustainable management of heritage buildings. Case of Lithuania and Cyprus. Sustainable Cities and Society, 40 . pp. 66-74. ISSN 2210-6707
Kvasova, Olga (2015) The Big Five personality traits as antecedents of eco-friendly tourist behavior. Personality and Individual Differences, 83 . pp. 111-116.
Leonidou, Leonidas, Coudounaris, Dafnis, Kvasova, Olga and Christodoulides, Paul (2015) Drivers and Outcomes of Green Tourist Attitudes and Behavior: Sociodemographic Moderating Effects. Psychology and Marketing, 32 (6). pp. 635-650. ISSN 0742-6046
Leonidou, Leonidas C., Kvasova, Olga, Leonidou, Constantinos N. and Chari, Simos (2013) Business Unethicality as an Impediment to Consumer Trust: The Moderating Role of Demographic and Cultural Characteristics. Journal of Business Ethics, 112 (3). pp. 397-415. ISSN 0167-4544
Leonidou, Leonidas C., Leonidou, Constantinos N. and Kvasova, Olga (2012) Cultural drivers and trust outcomes of consumer perceptions of organizational unethical marketing behavior. European Journal of Marketing, 47 (3/4). pp. 525-556. ISSN 0309-0566
Leonidou, Leonidas C., Leonidou, Constantinos N. and Kvasova, Olga (2010) Antecedents and outcomes of consumer environmentally friendly attitudes and behaviour. Journal of Marketing Management, 26 (13-14). pp. 1319-1344. ISSN 0267-257X
Coudounaris, Dafnis, Kvasova, Olga, Leonidou, Leonidas C., Pitt, Leyland F. and Nel, Deon (2009) Fifteen Good Years. Management International Review, 49 (5). pp. 671-684. ISSN 0938-8249
Karpasitis, Christos, Polycarpou, Irene, Kvasova, Olga and Kaniadakis, Antonios (2019) "I See, I Hear, I Speak": How Audiovisuals Affect Brand Video Virality. In: International Conference on Research in Advertising, 27-29 June, 2019, Krems, Austria.
Coudounaris, Dafnis and Kvasova, Olga (2015) Antecedents and outcomes of COO effect: the extension of self-congruity context. In: 48th Academy of Marketing, the UK, 6-9th of July, Limerick.
Coudounaris, Dafnis, Leonidou, Leonidas, Kvasova, Olga and Christodoulides, Paul (2014) Tourist environmental attitude and behaviour: Antecedents, moderators, and outcomes. In: 47th Academy of Marketing conference: Marketing Dimensions: People, places and spaces,, 7-10th of July 2014, Bournemouth.
Christofi, Michael, Manika, Danae, Hadjielias, Elias, Kvasova, Olga, Petrovici, Dan and Lowe, Ben (2022) Guest editorial: psychological perspectives on consumer obesity. Emerald.