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Image Credit Header image: Artwork by Professor Lubaina Himid, CBE. Photo: @Denise Swanson
Engelbart, Silke Maria ORCID: 0000-0002-3699-1286, Jackson, Delia Anne and Smith, Simon Martin (2017) Examining Asian and European reactions within shock advertising. Asian Journal of Business Research, 7 (2). pp. 37-56. ISSN 2463-4522