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Intention .v. Reality: Exploring the use of Facebook for teaching and learning in three sports marketing modules

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Donlan, Leah (2011) Intention .v. Reality: Exploring the use of Facebook for teaching and learning in three sports marketing modules. In: Proceedings of the Academy of Marketing Conference 2011: Marketing Field Forever. Academy of Marketing, Liverpool. ISBN 978-0-9561122-34

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Official URL: https://marketing.conference-services.net/resource...



Item Type:Book Section
Subjects:L Education > LB Theory and practice of education > LB2300 Higher Education
Schools:School of Sport Tourism & The Outdoors
ID Code:5982
Deposited By: Leah Donlan
Deposited On:25 Oct 2012 08:36
Last Modified:25 Oct 2012 08:36

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