The Marketing Mix
Tools
Tools
Tools
Adams, Iain Christopher (1999) The Marketing Mix. In: The Management of Customers and Markets. The University of Greenwich Press, Greenwich, pp. 16-25. ISBN 1 86166 110X
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| Item Type: | Book Section |
|---|---|
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
| Schools: | School of Sport Tourism & The Outdoors |
| ID Code: | 6465 |
| Deposited By: | Iain Christopher Adams |
| Deposited On: | 29 Nov 2012 14:36 |
| Last Modified: | 29 Nov 2012 14:36 |
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