Items where Subject is "N550 - International marketing"

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Group by: Creators | Item Type
Number of items at this level: 5.

Article

Leonidou, Leonidas, Kvasova, Olga, Christodoulides, Paul and Tokar, Sergii (2019) Personality traits, consumer animosity, and foreign product avoidance: The moderating role of individual cultural characteristics. Journal of International Marketing . ISSN 1069-031X

Makrides, Anna, Kvasova, Olga, Thrassou, Alkis, Hadjielias, Elias and Ferraris, Alberto (2021) Consumer cosmopolitanism in international marketing research: a systematic review and future research agenda. International Marketing Review . ISSN 0265-1335

Stone, Philip orcid iconORCID: 0000-0002-9632-1364 and Stewart, Hannah (2024) ‘Haunted Happenings and the Urban Supernatural’: Dark Events and Placemaking in Salem, USA. Revenant Journal .

Book Section

Slater, Deborah Anne and Stone, Philip orcid iconORCID: 0000-0002-9632-1364 (2024) ‘Looking Up’: Exploring Night Skies and Astro-Tourist Sensory Experiences. In: Sensory Tourism: Senses and Sense-scapes Encompassing Tourism Destinations. Centre for Agriculture and Bioscience International (CABI), Boston, USA. (In Press)

Conference or Workshop Item

Karpasitis, Christos, Polycapou, Irene and Kaniadakis, Antonios (2018) The Role of Music in Viral Video Advertisements. In: ECSM18, 21-22 June, 2018, Limerick, Ireland.

This list was generated on Tue Apr 23 23:34:03 2024 UTC.