Items where Subject is "N590 - Marketing not elsewhere classified"

[Atom feed] Atom [RSS2 feed] RSS
[BatchList tool] Batch List
Group by: Creators | Item Type
Number of items at this level: 3.

Article

Abubakar, Abdullahi Giza orcid iconORCID: 0009-0003-4880-0816, Sadiq, Ibrahim Abubakar, Geyi, Dan'asabe Godwin, Aujara, Shamsuddeen Musa, Dabok, Mukdem Mark and Loko, Rahmat Muhammad (2023) Sustainable Business Models and Grassroots Frugal Innovations in Developing Countries. World Journal of Advanced Research and Reviews, 2 (12). pp. 1166-1177.

Conference or Workshop Item

Karpasitis, Christos, Polycarpou, Irene, Kvasova, Olga and Kaniadakis, Antonios (2019) "I See, I Hear, I Speak": How Audiovisuals Affect Brand Video Virality. In: International Conference on Research in Advertising, 27-29 June, 2019, Krems, Austria.

Thesis

Karpasitis, Christos (2017) Brand video virality: The role of audio, visual and plot characteristics. Doctoral thesis, University of Central Lancashire.

This list was generated on Tue May 20 09:03:44 2025 UTC.