Supporting Internationalisation through Languages and Culture in the Twenty-First-Century University

Orme, Mark Philip orcid iconORCID: 0000-0003-0882-4744 (2015) Supporting Internationalisation through Languages and Culture in the Twenty-First-Century University. Intercultural Studies and Foreign Language Learning, 15 . Peter Lang, Bern. ISBN 978-3-0343-0980-6

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'Internationalisation' is a key issue impacting on higher education today, but what is actually meant by this term and how does it relate to the notion of 'global citizenship', which also features prominently on the higher education agenda? How does the promotion of foreign language learning and intercultural communication help inform the pursuit of internationalisation? And, as the twnety-first century progresses, how are universities meeting the challenges of developing languages-based curricula that reflect the requirements of an increasingly global marketplace? This book brings together ten interconnected chapters from an international group of scholars who explore how language teaching and learning strategies and cross-cultural understanding support the cause of internationalisation in the modern higher education arena. The book will be of interest to both managers and practitioners who require an understanding of how the promotion of languages and intercultural knowledge informs the cause of internationalisation at strategic and operational levels within contemporary higher education.


Section title
Section author
The 'Business Case' for Internationalisation
Mark Orme
Culture Change and Exchanging Culture: The Role of Languages in Internationalisation
Elspeth Jones
Embedding Internationalisation within the Ethos and Practice of University Teaching
Paul Reid
Internationalisation in an International Context
Tricia Coverdale-Jones
Is Sex a Laughing Matter? An Intercultural Perspective on Advertising
Delia A. Jackson and Silke Engelbart
Critical Reflections on the Impact of Events to Promote Language-Learning Awareness among Secondary School Students: Are We Doing Enough?
Sarah Ishmael and Robert Kasza
How to Enhance International and Domestic Students' Interaction? A Case Study of the Design and Development of an International Business Module
Lu Liu and Sarah Sibley
Internationalisation: Teaching Grammars, Teaching Cultures
Elzbieta Muskat-Tabakowska
Promoting Cross-Cultural Understanding through Literature: How Turkish Tea Found its Way into German Fiction
Petra Bagley
The Translator as Intercultural Mediator: Applications for Translated Graphic Novels in the Language-Learning Classroom
Ellie Dunn
The Worldwise Language Advantage Programme: Using Rosetta Stone to Promote and Enhance Language-Learning Awareness among University Students and the Wider Community
Sofia |Anysiadou and Robert Kasza

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